Friday, 22 June 2018

15A Figuring out Buyer Behavior

John Grillo- John does his picking based upon his primary needs and secondary needs. Considering the first exercise in 14A was solely based on problem solving. John is not only addressing his primary need and how the product will solve his problem, but he is thinking more deeper and analytically on how the smaller, more basic needs are going to be met. Having this open mind provides John with the adequate tool set in finding alternatives.
Mary Wright- Mary looks toward every avenue in finding alternatives. She states that this is the most pragmatic approach in finding out exactly what she needs, and how the competitors fluctuate, therefore giving her an open, external view of every thing that she needs.
Rod Jefferson- Rod was the most quality based interviewee. He was concerned primarily on how his main problem will be solved, I quote what Rod said," The only reason any job is made, is because there is a problem to be solved, and I want my problem solved."
How/Where do they buy? All three candidates participate in show-rooming. They shop online, and browse in the store for the physicality of the products or services.
Post-Purchase Evaluation- Again to sum up the most important quality for all three of them. Is to make sure there problem at hand is being solved efficiently.
Drawing Conclusions- Overall all the shoppers were very similar. They all participate in show-rooming, all want a primary problem solved. But small things were different, specifically in their alternative solutions.

Thursday, 21 June 2018

14A Tenacity and Paying it Forward

1. The behaviors that I demonstrated through this course have been unprecedented work ethic, will power, the hunger to be better than everyone in life. Those have been my motivating factors on what keeps me going. Wanting to be at the top of my game, and having an internal locus of control that drives me forward everyday. Whether that is pursuing class requirement goals, or personal and life goals. I have been a determined individual my whole life. My friends, or people that know me will define me as hustler, but not in a derogatory term, but in a positive way.
2. Not just me, but everyone feels like giving up at some point. But, going back to my 1st point, is that the fear of failure far outweighs my temporary feeling of giving up. I believe to be successful you need to do things others do not. Whether that is working more, working smarter, listening, adapting, comprehending. You need to be continuously growing an getting better. There has definitely been times where I felt like giving up with this class. But wanting to develop and open, entrepreneurial mind, and graduate, of course, have kept me going.
3. Three tips I would give are: One, start early. two, overcome mental barriers, learn how to think creatively and innovate. Three, Learn how to disconnect.

Friday, 15 June 2018

13A Reading Reflection Behavior

1. The Wright Brothers
What surprised you the most?
The most intriguing thing to me about the Wright brothers was there bond, yet clashing personalities.
What about the Entrepreneur did you admire the most?
There unprecedented work ethic to achieve their goals, and how much they failed on the path there. They also had independent minds that helped benefit them in the long run.
What about the Entrepreneur did you admire the least?
I did admire their work ethic, but I did not admire there lack of social presence, they had no balance. IT was all work, work, work. As human beings,  I am a firm believer in balance. I am no life expert, but I believe that is a good start.
Did the Entrepreneur encounter adversity?
Yes, the entrepreneur did. Multiple times, a specific example was through their failure with the printing business. But they had multiple failures through the duration of their career.
The competencies were:
Resilience, determination, work ethic, adaptability, and an entrepreneurial, creative mindset, that allowed them to think outside the box with the technical side of their creation.
One part of the reading was confusing
Was how they constructed there projects. Didn't fully understand, but they had to continuously interested.
Two Questions
How the hell were you smart enough to build the first airplane? How many times did you fail in your life on things that meant a lot to you?
The Entrepreneurs opinion of hard work
My opinion of his hard work is being continuously productive. Throughout every endeavor they pursue.

12A Figuring out Buyer Behavior

1. Medicare and medicaid reimbursement is my specific segment in the healthcare industry.
2. Person 1: Robby Taylor: Robby's biggest problems was in how long it takes for his claims to be reimbursed back to him.
    Person 2: Corinne Richardson: Her biggest problem was current software being ineffective in claim submittance.
    Person 3: Jason Taylor: Wasn't receiving the right amount back on his reimbursement due to medical billing mistakes.
Overall the biggest problem i was able to assess from conducting these interviews was that they are all having problems with their claim reimbursement.
Information Search: These people reach out to family and friends in finding out a solution to their problems, in word of mouth marketing, or searching out different software vendors.
Summarization: I learned that all of these people have an unmet need in getting their reimbursement back.
Draw Conclusions: There is definitely an unmet need here an people are actively looking for ways to solve this complex problem. Whether that is through asking through family, or doing their own research, they are always doing something to find the most feasible solution to their problems. very active in their search, and diligent people.

11A Idea Napkin

Who: I am Cody Wright. My talents lies within: relationship-building, communication, idea-building, financial analysis, and selling. My experience is in market research IT sales, and finance. My aspirations is to solve clinical problems in the healthcare industry and how we simplify costs for patients and reimbursement processes for providers. Healthcare plays a vital role in my life, as well as everyone else that is a human being
What: I am offering to customers a service that helps solve clinical problems for people in healthcare and extend quality of life for a facet of individuals.
Who are you offering it to: Offering it to patients in healthcare that have severe health problems and have issues with their claim submittance in getting their reimbursement back, by providing an innovative SAAS based platform that will help them get their reimbursement back.
Why do they care: Customers care about this state of the art software because it is helping them get their money back.
What sets us apart: Is the time convenience in getting your reimbursement back, while helping provide a more simplified and structured way in organizing patient history for providers(Hospitals, physicians)

Friday, 8 June 2018

Testing the Hypothesis

Inside the Boundary: Jeff Richards
Need: Improved transportation in the South Florida area, since we are both from south Florida we found a commonality and something that can be improved. The need exists because Jeff is a public commuter and this affects him in every facet. 
Kelly Lavalle: 
Need: Improved health factors. My article before was a health epidemic and on what to eat and what not. Kelly is also a south Florida native and was able to see that a healthy diet is something that she needs to establish. 
Why: This need exists because Kelly is overweight and this could affect her overall health down the road. 
Rick Call: 
Need: improvement from the Miami Dolphins football offensive line. 
The need exits because Rick is an avid Miami Dolphins fan and wants to see improvement from the team. 
Steve Benjamin
Need: New moving app. 
The need exists: because Steve is consistently moving around the country and something convenient that can be used from an app is feasible for his lifestyle. 
Nicole Wright: 
Need: Improved Health 
The need exists: because Nicole is constantly learning about health trends and wants to be a healthier individual. 

Solving the Problem

My opinion of entrepreneurship is that it is assessing opportunities that are given. In my 5A assignment i provide a few opportunities and will be exploiting them. To name a few they were a roster issue with the Miami Dolphins affecting their win percentage, transportation issues and software development to help mask those problems, public justice in criminal law in the Sean Taylor case, another transportation issue in South Florida, and a health epidemic. Whether it is entrepreneurship, sales or life, business is formed around the main idea of one thing, and that is to solve a problem. Most of these issues are public transportation, health and corporate sports settings. I would say that these problems can be solved through knowledge/education. education does not need to be formal, but can be just educating yourself on public issues, for example, transportation on. Having a more knowledgeable informed public on issues in a certain geographical location can go a long way in problem solving. So the solution would be to implement more education, knowledge to combat problems that are general. Such as public transportation, public health.

Friday, 1 June 2018

7A Testing Hypothesis

The Who: IT Software
The what: Efficiently simplifying processes for businesses via Saas
The why: Competitors coming into play, new technology

Others do share this need because everyone needs technology for their business to succeed and be effective.
Boundaries would be the new technology being innovated and rapid growth in the industry.
The why would not stand for everyone. Because in business different consumers, different companies require different needs.
Summarization of interviews
#1 Found that my why statement holds correctly, different consumers and company's have different needs in their software.
#2 Did find that they not only hold different needs, but they all do need something simplified, its that process and the price sensitivity that may be different for these businesses.
#3 Governmental regulations may play a huge factor. As in IT Saas directly to healthcare is rigorous because of rules and laws for medicare, medicaid, government funded action plans.
#4 The who is important because software not only at hospitals, or major services is used in fundamental sectors. Going to a bar and ordering a drink uses a software system to transact your payment.
#5 How are the fundamental problems tied together and how can they be solved. Through simplifying the complexities and understanding the problem at hand.
Opportunities:

#1 Technological growth within the US looks to be continuing throughout the summer. Energy prices look to be going up a tad, but that seems evident with technological fluctuations and advancement as we are getting closer to 2020. Being in the Tampa area, it is a hot bed for technological innovation and progression. Software companies that are simplifying processes in healthcare and finance sectors will affect the US stock market going into 2020. A. I found this information in CNBC. B. Me living in the Tampa, Florida area, where this high technological growth gravitated me toward this article and make me believe it. C. The Healthcare industry will be the primary customer of the technological innovation. D. Difficult to exploit because tech is always changing.
#2 Domestic growth is continuing as well. According to CNBC payroll report shows a gain of 223,000 in May. Well above market expectations of 188,000 while the unemployment rate has hit an 18 year low in the US at 3.8%. We are not only fostering jobs in the technology, healthcare, finance industries which are all sustainable and having incremental growth. But labor jobs, trade jobs are in high demand and are being created which is overall great for the U.S economy. A. I found this on CNBC. B. Me seeing the growth of infrastructure in downtown areas in the US. C. Company's that provide services will be the customer because they need the space. D. Easy to exploit because competition can emerge.
#3 Consumer Protection Initiatives in the Banking industry 
Uncertainty in risk and compliance will be a significant challenge in the banking industry. Consumer protection initiatives could help prevent fraud, enforcement of fines, and social media attacks. A. I found this on Deloitte. B. Me being a finance major in the past has attracted me toward news in the industry. C. the Customers of the large financial institutions. D. Difficult to exploit because of regulations already in place.
#4 Regulatory change in Healthcare
California proposal to regulate healthcare rates. A. Found this article on"HealthcareLawtoday" B. Me being interested in Healthcare. C. the patients of physicians and hospitals in the ambulatory sector. D. Easy to exploit because its healthcare and pretty straightforward.


Bug list
ENT3003
Cody Wright
Christopher Pryor
1.       When you are having a conversation with someone and they won’t let you finish speaking, and consistently jump in.
Answer: Don’t butt in, have adaptive listening skills, pay attention to what people say.
2.       When you are playing fortnite and your squad cant pull their weight
Answer: Work with your teammates, foster better teamwork, and communication skills, work at it.
3.       When you are driving, and someone cuts you off because they are impulsive
Answer: Drive like a normal human being, obey traffic laws, don’t be stupid.
4.       When you are working out and someone doesn’t re-rack their weights
Answer: Be courteous of others, don’t be selfish and not pick up after yourself, think rational.
5.       When people act a certain way on social media, but are completely different in person
Answer: Just be yourself, in person and on social media, no need to “flex” and act like a person that you are not online, yet a completely different individual in person.
6.       I am bugged when people are close-minded and are not open to new ideas.
Answer: Listen to people that are somewhat rational, you may not need to agree actively, but listen to what people on both sides say, and make a constructive, educational decision on what you believe in, based on the rationality of the subject.
7.       When a bar takes way too long to order a drink
Answer: Unless it is a slammed bar, there is no reason for a bartender to take an extraneously long time to deliver a drink to a patron, it just shouldn’t happen, make it timely.
8.       I am bugged when its an 0-2 count and I guess the wrong pitch the pitcher is throwing
Answer: Life may be a guessing game, and so is baseball, this subject just rattles me when I dont guess correctly, referring to life, its about what is thrown at you and how you adapt, same is for baseball, pitcher throws a pitch and you must adapt to what is thrown. Still bothers me.
9.       I am bugged by people that don’t like Publix subs (yes, I have met someone)
Answer: This is solely of taste, and opinionated, but still bothers me, because there Is a wide variety of options to choose from that are all great
10.   Long drives with someone playing bad music, disrupts my brain  
Answer: This is a tough one, because it is mentally deteriorating. You want to listen to something that is somewhat agreeable among friends, not just something to the equivalent of someone scratching their fingernails on a chalkboard.
11.   When you go to the gym at the wrong time and it is too packed
Answer: This is my own personal fault, need to just go to the gym at better times, although sometimes I must go when I can simply just make time for it.
12.   I am bugged when the stock market takes a dip, and I lose significant value in my investments,
Answer: This is just simply a financial burden, and not really a way to solve it, market does what it wants, but there are predictors to make better sound, outcomes on your investments.
13.   When you are walking outside, and mother nature decides to start pouring down rain like Southeast Asian Monsoon.
Answer: Not necessarily a straightforward answer to this, unless you bring an umbrella, or get lucky and it doesn’t start monsooning when you are outside.
14.    Being in Gainesville over the Summer bugs me because it takes away from living my actual life.
Answer: Only bothers me because I don’t see much fulfillment in life here, other than academic achievement.
15.   Not being able to see my dog bothers me
Answer: Make the drive home to see my dog.
16.   Having to deal with classes that are conceptual based that are only study by the book, take an exam. Not a hands on-oriented, creative class like this
Answer: research-based method classes are good to stem learning, but as a college student graduating, taking more application, hands-on, real world like classes are more beneficial at this point in my academic career 
17.   Bad Mexican food bothers me, because it disorients my taste buds
Answer: MY own fault, should be going to better restaurants.
18.   People that argue politics blatantly and loudly in public, bother me.
Answer: Speak your mind in a pragmatic, and reasonable way, no need to get overly angry and may lead to impulsive decision making, things you say that you may not have said if you weren’t angry. Don’t let yourself get angry.
19.   People that complain all the time bug me. The reasoning is that people think that complaining about their problems will make them feel better, or magically make them go away, yet no one wants to hear someone complain about things going on, someone always has it worse.
Answer: Complaining can be a catharsis to many of us, I understand this first hand, because I am a college student and am surrounded by college students, must of the problems on my list can be solved by participating in active thinking, before you do something, and avoiding stupidity, which is extremely hard for a variety of people.
20.   The stresses of college bother me
Answer: This resorts to my 19th bug of complaining, I can best solve this problem by understanding what stresses me, and solving that problem, by thinking constructively and thinking things through.